Case studies
How we would run your campaign.
We only publish client results when they are real and the client has approved them. Until then, here are three sample campaign plans that show exactly how we work.
A new sunscreen launch for women aged 22 to 34
Goal
Get the new product known in the first month and collect content for ads.
Creator mix
12 micro creators in skincare (Hindi and English), 2 mid-tier creators for reach, 6 UGC creators for ad videos.
Content
14 Reels with honest first-week reviews, 18 UGC videos with three hooks each, Story link stickers to the product page.
Timeline
Week 1 shortlist, week 2 contracts and shipping, week 3 drafts, week 4 go live, weeks 5 to 8 ads.
What we would measure
Views, saves, link clicks, code uses, and cost per sale on the partnership ads.
Why this mix
Many micro voices build trust. Two bigger names bring launch-week reach. UGC feeds the ads after.
A personal finance app reaching first-time investors in tier 2 cities
Goal
Sign-ups from people who have never invested before.
Creator mix
8 finance educators on YouTube and Instagram, in Hindi, Marathi, Telugu and Tamil.
Content
One 8 to 10 minute YouTube explainer each, plus a Short cut-down, with a tracked link and code.
Compliance
Scripts checked against ASCI rules for financial content and the app’s own legal team.
What we would measure
Installs and completed sign-ups per creator, from tracked links and codes.
Why this mix
Long videos build trust for money decisions. Regional languages reach people big English channels miss.
Monthly ad creatives for a home and kitchen brand
Goal
Keep Meta ads fresh with 12 to 15 new videos a month.
Creator mix
A rotating pool of 10 home, food and parenting creators.
Content
Demos, before-and-after and testimonials, each with hook variations and raw files.
Rhythm
Monthly brief, two delivery batches a month, a shared folder and a simple tracker.
What we would measure
Which hooks and creators get the lowest cost per sale in your ads.
Why this setup
Ad videos wear out in weeks. A steady supply stops costs from creeping up.
Want a plan like this for your brand?
Send a brief and we will sketch one out for you, free.