Creator campaigns you can measure, not just post.

It depends on how many creators you need, their size and what they make. Every campaign has two parts: the creators' fees, which we pass on at the rate we negotiate, and our management fee. We share both in writing before anything starts. Send a brief and we will give you a clear quote.

We do not set a hard minimum. As a guide, campaigns under about ₹1 lakh in total are usually better as a small UGC order than a full campaign, and we will tell you that honestly.

We start from your audience, not follower counts. We check who actually watches each creator, how many people see their recent posts, how they talk about products, and whether they have worked with a competitor recently. You approve every creator before we book them.

Yes. Every script or concept and every final post is shared with you for approval. The contract allows for one round of changes per piece by default, and more if agreed.

The creator owns the original post. Your usage rights, such as reposting it or running it as an ad, are agreed in writing in the contract: where you can use it and for how long. If you want to run creator content as ads, we include that up front.

Every paid post follows the ASCI guidelines for influencer advertising in India, which means a clear label such as #ad or Paid Partnership at the start of the post. We put this in every brief and check it before posts go live.

No. Nobody honestly can. What we commit to is the work: the right creators, agreed deliverables, posts on time and a clear report of what happened. For performance campaigns we agree on what we will measure before launch.

Both. Many brands start with a small test of three to five creators, then move to a monthly always-on programme once they know what works.